Custom SaaS Development
A training app built around the gym you actually have
LIFT FIT AI is a custom software product we designed and built ourselves: a web app with accounts, saved data, and an AI engine that writes a training plan from your stats, your goal, and the equipment you actually have.
Most training plans assume a fully equipped gym. Anyone working out in a basement, a garage, or an apartment building's two-machine fitness room ends up mentally substituting exercises they cannot do, which is exactly the point most people quit.
The product problem and the marketing problem were the same problem. If the pitch is that the plan fits your equipment, the site has to prove it fast rather than explain it slowly.
The app asks what you have and writes the week around it: sets, reps, rest, and splits. Any exercise you dislike or cannot do gets swapped in one tap, and the plan adjusts rather than breaking.
Plans are tied to your account rather than the browser you happened to use, so they follow you between your phone and a laptop.
The marketing side is one page with the signup built into the top of it. There is no tour to sit through before you can try it, because for a product like this the fastest possible demonstration is the product.
Tell it what you have and the week is written around that, instead of assuming a commercial gym.
Movements you cannot do or would rather avoid get replaced without wrecking the structure of the week.
No tour before the trial. The quickest way to sell a tool like this is to let people use it.
Every project here started with a conversation about what the business actually needed. Yours can start the same way.
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