Website Design and Development
Three concepts, one address, one clear website
Okane is a Japanese restaurant on Fourth Avenue in downtown Pittsburgh. What makes it unusual is that it is really three things at one address: a sushi and omakase room, a rooftop with its own menu, and Sweet Spot, a matcha and dessert counter.
Three concepts under one roof is a good problem to have and a hard thing to put on a website. Visitors arrived unsure whether they were booking a sushi dinner, a rooftop table, or grabbing a matcha, and the old WordPress site did not answer that quickly.
The bigger day-to-day issue was menus. Menus change. Prices change, a wine card gets reprinted, a seasonal roll comes and goes. Every one of those edits was going through us, which is slow for the restaurant and a poor use of anyone's budget.
The site now opens by naming the three concepts and letting people pick, so nobody has to guess which door they are walking through. Each has its own space, its own menu, and its own reservation path.
Menus are structured content rather than pictures of menus or paragraphs of text. That means they stay readable on a phone, search engines can actually see what is served, and the restaurant can edit an item, a price, or a whole section from a browser without touching code or waiting on us.
We handled the move off WordPress, kept the addresses people had already shared, and added a careers page, which for a restaurant is one of the hardest-working pages on the site.
Prices, dishes, and whole sections are editable in a browser. A new wine card is a ten-minute job for the restaurant instead of a request that waits on us.
Real text rather than a photographed menu, so it stays legible on a phone and shows up in search.
Sushi, rooftop, and Sweet Spot each get their own space and their own booking path, without splitting into three websites to maintain.
Every project here started with a conversation about what the business actually needed. Yours can start the same way.
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